Athlete Scandals and Endorsement Marketing: Research Trends and Introduction to Topics

  • Dae Hee Kwak, Joon Sung Lee, Sylvia Chan-Olmsted
  • Journal of Global Sport Management, April 2018, Taylor & Francis
  • DOI: 10.1080/24704067.2018.1457972

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http://dx.doi.org/10.1080/24704067.2018.1457972