Consumer innovativeness and international consumer behavior: Comments and extensions

  • Wooyang Kim, C. Anthony Di Benedetto, James M. Hunt
  • Journal of Global Scholars of Marketing Science, June 2017, Taylor & Francis
  • DOI: 10.1080/21639159.2017.1318668

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http://dx.doi.org/10.1080/21639159.2017.1318668