Does Loyalty Make Customers Blind? The Impact of Relationship Quality on Channel Members' Attributions and Behaviors Following Negative Critical Incidents

David Vidal
  • Journal of Business-to-Business Marketing, April 2012, Taylor & Francis
  • DOI: 10.1080/1051712x.2012.621839

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http://dx.doi.org/10.1080/1051712x.2012.621839

The following have contributed to this page: David Vidal