Advertising Sex-Typed Services: The Effects of Sex, Service Type, and Employee Type on Consumer Attitudes

  • Marla Royne Stafford
  • Journal of Advertising, June 1998, Taylor & Francis
  • DOI: 10.1080/00913367.1998.10673553

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http://dx.doi.org/10.1080/00913367.1998.10673553

The following have contributed to this page: Dr Marla Royne Stafford