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http://dx.doi.org/10.1057/fsm.2014.17
The following have contributed to this page: Dr Abhilash Ponnam
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An exploratory study of factors affecting credit card brand and category selection in India
- Abhilash Ponnam, Debajani Sahoo, Abhigyan Sarkar, Surya Narayan Mohapatra
- Journal of Financial Services Marketing, September 2014, Springer Science + Business Media
- DOI: 10.1057/fsm.2014.17
