An exploratory study of factors affecting credit card brand and category selection in India

  • Abhilash Ponnam, Debajani Sahoo, Abhigyan Sarkar, Surya Narayan Mohapatra
  • Journal of Financial Services Marketing, September 2014, Springer Science + Business Media
  • DOI: 10.1057/fsm.2014.17

The authors haven't finished explaining this publication. If you are the author, sign in to claim or explain your work.

Read Publication

The following have contributed to this page: Dr Abhilash Ponnam