Socio-cultural changes influenced by ICT

What is it about?

Information and communication technologies have eliminated communication barriers, transformed forms of communication into social sustainability, created a global virtual community with its own language and culture. The list of Internet phenomena, which includes elements of a mass culture modified by technology, is long indeed. It is apparent that social media platforms, being part of the innovation process in modern society, have had and continue to have an impact on people's identity, especially on the cultural identity and emotional tendencies of young people. The objective of this study is to consider these ongoing changes influenced by information and communication technologies. To achieve the objective, the hypothesis is put forward that information and communication technologies contribute to satisfying the need for communication and obtaining information, create the language picture of the virtual world on a global scale, have a significant impact on the emotional component and cultural universals of young people. The study consists of two parts. The first part is a systematic review of the scientific literature focused on social media platforms and the influence of such dynamic parameters as speed and scale of interaction on socio-cultural changes, emotional tendencies, attitudes and behavior of representatives of youth culture. The second part contains a logical conclusion on socio-psychological changes based on the results of a survey aimed at collecting the data necessary to analyse the use of social media technologies and to identify dominant platforms in the youth environment.

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Photo by Max on Unsplash

Photo by Max on Unsplash

Why is it important?

The main thing in transformation is the transformation of the forms and content of life, its institutional sphere, norms, values, mentality and other socio-cultural aspects. The interest towards young people and social sustainability in the study is explained by the fact that it is young people who use ICT especially quickly, which increasingly blur the boundaries between online and offline activities. From the time of the creation of the social network "Six Degrees" at the end of the last century and for the first two decades of this century, the number of social networks has grown considerably. They have created an environment that has no geographical, temporal, age, numerical or any other restrictions. The expansion of social networks has already made significant changes in the sociocultural and emotional behavioral paradigms of modern society. Further development of ICT will continue the transformation of society. One can only guess what the future of ICT and social networks will be in the next decade, what impact will be exerted on socio-cultural, emotional-behavioral and other conceptual models, but it is obvious that in one form or another they will continue their development and thereby arouse interest and stimulate further research.

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