To switch travel mode or not? Impact of Smartphone delivered high-quality multimodal information

Hongcheng Gan
  • IET Intelligent Transport Systems, May 2015, the Institution of Engineering and Technology (the IET)
  • DOI: 10.1049/iet-its.2014.0150

Traveler response to Smartphone multimodal information

What is it about?

Drivers' en-route response to Smartphone multimodal dynamic traveler information was addressed.

Why is it important?

En-trip mode switch behavior with the provision of detailed and high-quality multimodal dynamic traveler information including Auto Drive and Rail-transit Park-and-Ride options was modeled by an econometric model for the first time.


Professor Hongcheng Gan
Univ. Shanghai for Sci. & Tech.

This study provides insights for deployments of Smartphone multimodal dynamic traveler information and policy/management implications for establishing low-carbon/green and sustainable cities

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The following have contributed to this page: Professor Hongcheng Gan