An analysis of international business-to-business relationships based on the Commitment–Trust theory

Margareta Friman, Tommy Gärling, Bruce Millett, Jan Mattsson, Robert Johnston
  • Industrial Marketing Management, August 2002, Elsevier
  • DOI: 10.1016/s0019-8501(01)00154-7

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The following have contributed to this page: Professor Jan Mattsson