Measuring season ticket holder satisfaction: Rationale, scale development and longitudinal validation

Heath McDonald, Adam J. Karg, Andrea Vocino
  • Sport Management Review, February 2013, Elsevier
  • DOI: 10.1016/j.smr.2012.05.003

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http://dx.doi.org/10.1016/j.smr.2012.05.003

The following have contributed to this page: Andrea Vocino