What is it about?
Explores experiential value with blue chain model in hospitality
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Why is it important?
Integrates value chain to define experiential value
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This page is a summary of: Components of Experiential Value: Case of Hospitality Industry, Procedia - Social and Behavioral Sciences, September 2014, Elsevier,
DOI: 10.1016/j.sbspro.2014.09.116.
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