La construcción de lealtad en comunidades virtuales de marca

  • Luis V. Casaló, Carlos Flavián, Miguel Guinalíu
  • Revista Europea de Dirección y Economía de la Empresa, January 2013, Elsevier
  • DOI: 10.1016/j.redee.2011.10.001

The authors haven't finished explaining this publication. If you are the author, sign in to claim or explain your work.

Read Publication

http://dx.doi.org/10.1016/j.redee.2011.10.001

The following have contributed to this page: Professor Carlos Flavian