Customers' irrational beliefs: Scale development and validation

Tali Seger-Guttmann
  • Journal of Retailing and Consumer Services, July 2019, Elsevier
  • DOI: 10.1016/j.jretconser.2019.03.007

The authors haven't finished explaining this publication. If you are the author, sign in to claim or explain your work.

Read Publication

The following have contributed to this page: Dr. Tali Seger-Guttmann