The relationship between legitimacy, reputation, sustainability and branding for companies and their supply chains

Michael Czinkota, Hans Ruediger Kaufmann, Gianpaolo Basile
  • Industrial Marketing Management, January 2014, Elsevier
  • DOI: 10.1016/j.indmarman.2013.10.005

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http://dx.doi.org/10.1016/j.indmarman.2013.10.005

The following have contributed to this page: Hans Ruediger Kaufmann