Understanding casino experiential attributes: An application to market positioning

  • IpKin Anthony Wong, JiaYi Seven Wu
  • International Journal of Hospitality Management, December 2013, Elsevier
  • DOI: 10.1016/j.ijhm.2013.06.009

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http://dx.doi.org/10.1016/j.ijhm.2013.06.009

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