Re-conceptualizing customer-based destination brand equity

Bekir Bora Dedeoğlu, Mathilda Van Niekerk, Jeffrey Weinland, Krzysztof Celuch
  • Journal of Destination Marketing & Management, June 2018, Elsevier
  • DOI: 10.1016/j.jdmm.2018.04.003
The author haven't finished explaining this publicationThe author haven't finished explaining this publication

The following have contributed to this page: Dr Mathilda van Niekerk