Examining the role of advertising on the behaviour of co-operative bank consumers

Myria Ioannou, Nikolaos Boukas, Evi Skoufari
  • Journal of Co-operative Organization and Management, June 2014, Elsevier
  • DOI: 10.1016/j.jcom.2014.03.004
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The following have contributed to this page: Dr Nikolaos Boukas