What is it about?
This study focuses on evaluating the impact and reach of informal educational videos on YouTube, specifically from the channel Scientific Animations Without Borders. The research examines how these videos, which use animations to explain scientific concepts, are received by audiences. It looks at how far they spread, how many people view them, and how effective they are in terms of educating viewers. The goal is to understand how YouTube can be used as a platform for sharing educational content and the influence it can have on learning.
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Why is it important?
This study is important because it highlights the growing role of platforms like YouTube in delivering accessible education to a global audience. Informal educational videos can reach people who might not have access to traditional education, making learning more inclusive. By examining the impact and reach of videos like those from Scientific Animations Without Borders, the study helps us understand how effective these videos are in conveying complex scientific ideas. The findings can inform future educational strategies, helping content creators and educators use YouTube more effectively to engage and teach diverse audiences around the world.
Perspectives
This research is exciting because it shows how platforms like YouTube can make education more accessible and engaging. As a regular user, I’ve seen how channels like Scientific Animations Without Borders simplify complex topics through animations, reaching a wide audience, including those in remote areas. This study is important for understanding how informal educational content on YouTube can enhance learning on a global scale, providing insights for future digital education strategies. It highlights the potential of digital tools to break down barriers and improve access to quality education.
Dr. Jane Payumo
Michigan State University
Read the Original
This page is a summary of: Measuring the impact and reach of informal educational videos on YouTube: The case of Scientific Animations Without Borders, Heliyon, December 2021, Elsevier,
DOI: 10.1016/j.heliyon.2021.e08508.
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