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This page is a summary of: Zum besonderen Einfluss der sozialen Identifikation auf die Akzeptanz von Kommerzialisierungsmaßnahmen in sozialen Netzwerken – Eine empirische Analyse am Beispiel einer Facebook-Fanseite eines Fußball-Bundesligisten, January 2013, Springer Science + Business Media,
DOI: 10.1007/978-3-658-01248-9_13.
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