An examination of consumer sentiment toward offshored services

Shawn T. Thelen, Boonghee Yoo, Vincent P. Magnini
  • Journal of the Academy of Marketing Science, March 2010, Springer Science + Business Media
  • DOI: 10.1007/s11747-010-0192-7
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http://dx.doi.org/10.1007/s11747-010-0192-7

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