What is it about?

What are some of the best tools for private practice? Starting a private practice is the dream of many a graduate or medical student. It has never been an easy or clear path, and I’d say it’s even more difficult today. Sadly, such challenges cause too many students who transition into professional, clinical work to give up on their dreams of opening their own practice. Others go on to try to do so, but quickly fail as they do not realize all of the important considerations and proverbial moving parts that need to go into the development and growth of a successful and sustainable private practice. In both of these scenarios there may be a lack of understanding that creating a practice is creating a business. The clinician is also an entrepreneur. This bookscan help give step-by-step direction and real-world advice from some of the top experts.

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Why is it important?

This book is a bit of an augmentation to the original “Getting Started in Private Practice” but adds areas that didn’t exist when Getting Started was published, like advice on how to best deal with online marketing and your online presence (pros, cons, risks…). Albeit with all new information, we kept the style of action-oriented ideas, tips, tools, and techniques. Additional general topical areas cover: • Creating your dream niche practice • Choosing the right technological tools and resources to simplify and streamline your work • Developing a practice outside of managed care • Ethical and legal aspects of private practice Specifics, from the Table of Contents: SECTION I SETTING UP, MANAGING, AND MARKETING YOUR PRACTICE 1. Differences in Business Structures and Protections in Human Service Private Practice: Which Suits Your Practice Best? Jonathan D. Nye 2. Making Ends Meet: Financial Management in Private Practice David W. Ballard 3. Managed Care Contracting: Strategies for Negotiating and Maintaining Relationships Bridget Morehouse 4. Ethical and Legal Aspects of Private Practice Scott Hammer and Kenneth H. Kessler 5. How Writing a Column for Your Local Newspaper Can Enhance Your Private Practice Linda Sapadin 6. How Self-Publishing Can Enhance Your Private Practice Linda Sapadin and John E. Mayer 7. Working With the Media Pauline Wallin 8. The Power of Community Networking Melhim W. Restum and Joe Bavonese 9. The Benefits of Joining Professional Organizations Lisa R. Grossman 10. From Vision to Mission: Building a Practice That Is Personally Satisfying and Professionally Successful Heather M. Hale SECTION II BUILDING, MARKETING, AND PRACTICING IN THE DIGITAL AGE 11. Web Sites and Internet Marketing Joe Bavonese 12. Building Your Online Presence as an Expert Pauline Wallin 13. Ethics and Social Networking Sites Laura A. Taylor 14. The Google Factor: Ethical Considerations for Therapists Practicing in the Digital Age Ofer Zur 15. Technological Tools for Therapists: List of Helpful Software and Web Sites William E. Benet and Chris E. Stout SECTION III THE DREAM NICHE PRACTICE: SUCCESSFUL STORIES OF SPECIALIZATION 16. Starting and Growing Concierge Psychotherapy and Psychiatric Practices William R. Lynch 17. Developing a Practice Outside of Managed Care Steven Walfish 18. Using Feedback-Informed Treatment (FIT) to Build a Premium-Service, Private-Pay Practice Jason A. Seidel 19. The One-Stop Shop: Collaboration Beyond Psychology Brian K. Sullivan 20. Psychologists in Dispute Resolution: Being Part of a Revolution! Amy L. Robinson 21. Why Wait?: Building a Stellar Practice n Weight Management Brad Saks 22. Becoming an Educational Consultant Heather M. Hale 23. Building a Successful Education Business Jack Krasuski 24. Blending Treatment Innovation and Economic Success for Working With Troubled Emerging Adults: The Yellowbrick Model Jesse Viner, Laura Viner, and Chris E. Stout 25. Transitioning to Executive Coaching Jeffrey E. Auerbach 26. A Psychologist’s Career in Sports Administration John E. Mayer 27. Working in Sport Psychology Kate F. Hays SECTION IV FINAL THOUGHTS 28. “You’re Fired! Hooray!” Or How I Learned to Stop Worrying and Fall Back in Love With Working in Psychology Michael Aisenberg 29. Why All the Enlightenment, Empowerment, and Edification Embedded in This Book May Mean Nothing to You Linda Sapadin Index At the time that it had been out three weeks it was ranked #5 on Amazon in its category.

Perspectives

Starting a private practice is the dream of many a graduate or medical student. It has never been an easy or clear path, and I’d say it’s even more difficult today. Sadly, such challenges cause too many students who transition into professional, clinical work to give up on their dreams of opening their own practice. Others go on to try to do so, but quickly fail as they do not realize all of the important considerations and proverbial moving parts that need to go into the development and growth of a successful and sustainable private practice. In both of these scenarios there may be a lack of understanding that creating a practice is creating a business. The clinician is also an entrepreneur.

Dr Chris Stout
University of Illinois System

Read the Original

This page is a summary of: Getting Better at Private Practice, July 2012, Wiley,
DOI: 10.1002/9781118089972.
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