All Stories

  1. Complicating Decisions: The Work Ethic Heuristic and the Construction of Effortful Decisions.

    Article • Journal of Experimental Psychology General, January 2016, American Psychological Association (APA)

    Dr Oded Netzer

  2. Utilizing Text Mining on Online Medical Forums to Predict Label Change due to Adverse Drug Reactions

    Article • August 2015, ACM (Association for Computing Machinery)

    Dr Oded Netzer

  3. The Future of Quantitative Marketing: Results of a Survey

    Article • Customer Needs and Solutions, January 2015, Springer Science + Business Media

    Dr Oded Netzer

  4. Dynamic Targeted Pricing in B2B Relationships

    Article • Marketing Science, May 2014, INFORMS

    Dr Oded Netzer

  5. Editorial—Report of the Marketing Science Editorial Review Committee

    Article • Marketing Science, March 2014, INFORMS

    Dr Oded Netzer, bart bronnenberg

  6. Analyzing Product Comparisons on Discussion Boards

    Article • January 2014, Springer Science + Business Media

    Dr Oded Netzer

  7. State-Dependence Effects in Surveys

    Article • Marketing Science, September 2012, INFORMS

    Dr Oded Netzer

  8. Dynamic learning in behavioral games: A hidden Markov mixture of experts approach

    Article • Quantitative Marketing and Economics, August 2012, Springer Science + Business Media

    Dr Oded Netzer

  9. Mine Your Own Business: Market-Structure Surveillance Through Text Mining

    Article • Marketing Science, May 2012, INFORMS

    Dr Oded Netzer

  10. Complicating Choice

    Article • Journal of Marketing Research, April 2011, American Marketing Association (AMA)

    Dr Oded Netzer

  11. The Shape of Marketing Research in 2021

    Article • Journal of Advertising Research, March 2011, WARC Limited

    Dr Oded Netzer

  12. Adaptive Self-Explication of Multiattribute Preferences

    Article • Journal of Marketing Research, February 2011, American Marketing Association (AMA)

    Dr Oded Netzer

  13. Dynamic Allocation of Pharmaceutical Detailing and Sampling for Long-Term Profitability

    Article • Marketing Science, September 2010, INFORMS

    Dr Oded Netzer, Ricardo Montoya

  14. Beyond conjoint analysis: Advances in preference measurement

    Article • Marketing Letters, July 2008, Springer Science + Business Media

    Dr Oded Netzer

  15. The synthesis of preference: Bridging behavioral decision research and marketing science

    Article • Journal of Consumer Psychology, July 2008, Wiley

    Dr Oded Netzer

  16. Using text mining to analyze user forums

    Article • June 2008, Institute of Electrical & Electronics Engineers (IEEE)

    Dr Oded Netzer

  17. A Hidden Markov Model of Customer Relationship Dynamics

    Article • Marketing Science, March 2008, INFORMS

    Dr Oded Netzer

  18. Extracting Product Comparisons from Discussion Boards

    Article • October 2007, Institute of Electrical & Electronics Engineers (IEEE)

    Dr Oded Netzer

  19. Alternative Models for Capturing the Compromise Effect

    Article • Journal of Marketing Research, August 2004, American Marketing Association (AMA)

    Dr Oded Netzer

  20. Extending Compromise Effect Models to Complex Buying Situations and Other Context Effects

    Article • Journal of Marketing Research, August 2004, American Marketing Association (AMA)

    Dr Oded Netzer

  21. Complicating Choice: The Effort Compatibility Principal

    Article • American Psychological Association (APA)

    Dr Oded Netzer

  22. Some Customers Would Rather Leave Without Saying Goodbye

    Article • SSRN Electronic Journal, Social Science Electronic Publishing

    Dr Oded Netzer

  23. Beyond the Target Customer: Social Effects of CRM Campaigns

    Article • SSRN Electronic Journal, Social Science Electronic Publishing

    Dr Oded Netzer

  24. Harder Than it Should Be: The Effort-Outcome Link and the Construction of Deliberative Choice Processes

    Article • American Psychological Association (APA)

    Dr Oded Netzer