All Stories

  1. Two-path model of information sharing in new product development activities

    Article • Information Development, May 2019, SAGE Publications

    David Tong, Jie Wang

  2. Revitalisation of the Old Township of Ipoh, Malaysia

    Article • Journal of Place Management and Development, March 2014, Emerald

    David Tong

  3. Young consumers' views of infused soft drinks innovation

    Article • Young Consumers Insight and Ideas for Responsible Marketers, November 2012, Emerald

    David Tong

  4. Negative opinion of company environment mediates career choice of Accountancy students

    Article • Education + Training, August 2012, Emerald

    David Tong

  5. Ladies' purchase intention during retail shoes sales promotions

    Article • International Journal of Retail & Distribution Management, February 2012, Emerald

    David Tong

  6. Linking consumers' perceptions on technology innovation and brand to repurchasing intention of mobile phones

    Article • International Journal of Innovation and Learning, January 2010, Inderscience Publishers

    David Tong

  7. A study of e‐recruitment technology adoption in Malaysia

    Article • Industrial Management & Data Systems, March 2009, Emerald

    David Tong

  8. E‐recruitment service providers review

    Article • Employee Relations, February 2005, Emerald

    David Tong