All Stories

  1. Learning the Models of Customer Behavior: From Television Advertising to Online Marketing

    Article • International Journal of Electronic Commerce, September 2017, Taylor & Francis

    Dr CLARA BASSANO, Paolo Piciocchi

  2. Three Frameworks for Service Research: Exploring Multilevel Governance in Nested, Networked Systems

    Article • Service Science, June 2012, INFORMS

    Dr CLARA BASSANO, Paolo Piciocchi