Current affiliation: University of PennsylvaniaSubject: Communication & Media StudiesPrimary location: United States
Published in:Media Culture & SocietyPublication date:2015-04-29
Published in:Journal of Consumer CulturePublication date:2016-03-08
Published in:Television & New MediaPublication date:2012-12-11
T-commerce, Advanced Advertising, and the Audience Product
Published in:Journal of Communication InquiryPublication date:2012-09-17
The Commodity Product of Interactive Commercial Television, or, Is Dallas Smythe’s Thesis More Germane Than Ever?