Current affiliation: Kedge Business SchoolSubject speciality: Business & ManagementPrimary location: France
Published in:International Marketing ReviewPublication date:2015-11-09
Published in:Journal of Consumer AffairsPublication date:2016-03-01
Published in:EuroMed Journal of BusinessPublication date:2016-07-04
– Drawing on family-business and business model (BM) literature the purpose of this paper is to explore whether a relationship exists betwe...