Current affiliation: Tampereen yliopistoSubject: Business & ManagementPrimary location: Finland
Published in:Journal of Business and Industrial MarketingPublication date:2014-07-29
This paper examines how executives define research relevance in their own words and what challenges are associated with academic research to have a...
Published in:The International Review of Retail Distribution and Consumer ResearchPublication date:2017-05-09
Published in:Journal of Service Science and ManagementPublication date:2015-01-01
Published in:Journal of Retailing and Consumer ServicesPublication date:2014-01-01