All Stories

  1. Multidimensional Political Marketing Mix Model for Developing Countries: An Empirical Investigation
  2. Perceptions of students and employers regarding employability skills for entry-level positions in marketing and sales
  3. Developing Multidimensional Employability Skill Index: A Study of Local and Multinational Companies in Bangladesh
  4. Word of mouth communication in political marketing: Understanding and managing referrals
  5. Employability skills for entry-level human resources management positions: Perceptions of students and employers
  6. Ethnocentric tendencies in Bangladesh
  7. Multidimensional poverty approach and development of poverty indicators: the case of Bangladesh