All Stories

  1. Publishing success of marketing academics: antecedents and outcomes

    Article • European Journal of Marketing, February 2015, Emerald

    Professor Kim-Shyan Fam, Dr Geoff Plimmer

  2. Consumption value model for Islamic mobile banking adoption PLS Approach

    Article • Journal of Islamic Marketing, September 2014, Emerald

    Professor Kim-Shyan Fam, Professor Dr Norazah Mohd Suki