All Stories

  1. psychographic segmentation Ritu Narang
  2. How do we measure service quality in management education? An exploratory study in India
  3. How do management students perceive the quality of education in public institutions?
  4. Examining the role of various psychographic characteristics in apparel store selection: a study on Indian youth
  5. Determining quality of public health care services in rural India
  6. Psychographic segmentation of youth in the evolving Indian retail market
  7. Measuring perceived quality of health care services in India
  8. Quality of Work/Life and Service Quality