All Stories

  1. Brand and Generic Drug Pricing

    Article • International Journal of Pharmaceutical and Healthcare Marketing, April 2015, Emerald

    Dr Kathleen M Iacocca

  2. Improving the quality of environmental management: impact on shareholder value

    Article • International Journal of Quality & Reliability Management, January 2015, Emerald

    Dr Kathleen M Iacocca, Dr Rose Sebastianelli

  3. Resell versus direct models in brand drug distribution

    Article • International Journal of Pharmaceutical and Healthcare Marketing, November 2013, Emerald

    Dr Kathleen M Iacocca, Dr Adam J. Fein