All Stories

  1. Panic buying or preparedness? The effect of information, anxiety and resilience on stockpiling by Muslim consumers during the COVID-19 pandemic

    Article • Journal of Islamic Marketing, February 2021, Emerald

    Damien Arthur

  2. Consumer socialisation in a marketer-sponsored edutainment centre

    Article • International Journal of Retail & Distribution Management, November 2016, Emerald

    Damien Arthur

  3. The Ethicality of Immersive Sponsorship Within a Children’s Edutainment Centre

    Article • January 2016, Springer Science + Business Media

    Damien Arthur

  4. Why young consumers adopt interactive technologies

    Article • Young Consumers Insight and Ideas for Responsible Marketers, June 2006, Emerald

    Damien Arthur

  5. Authenticity and consumption in the Australian Hip Hop culture

    Article • Qualitative Market Research An International Journal, April 2006, Emerald

    Damien Arthur

  6. Who's afraid of that ad? Applying segmentation to the protection motivation model

    Article • Psychology and Marketing, January 2004, Wiley

    Damien Arthur

  7. The Ethicality of Using Fear for Social Advertising

    Article • Australasian Marketing Journal, January 2003, Elsevier

    Damien Arthur