All Stories

  1. Restrict, clean and protect: signaling consumer safety during the pandemic and beyond
  2. Showcasing the diversity of service research
  3. Linking service convenience to satisfaction: dimensions and key moderators
  4. A triadic framework for collaborative consumption (CC): Motives, activities and resources & capabilities of actors
  5. The interplay of customer experience and commitment
  6. Explaining social exchanges in information-based online communities (IBOCs)
  7. Understanding on-the-go consumption: Identifying and quantifying its determinants
  8. Warum Unternehmen sich für KoKonsum entscheiden
  9. Contagious Effects of Customer Misbehavior in Access-Based Services
  10. Creating value in retail buyer–vendor relationships: A service-centered model
  11. Does Service Employees’ Appearance Affect the Healthiness of Food Choice?
  12. Value Creation within a Service Dominant Logic for Marketing
  13. Chain liability in multitier supply chains? Responsibility attributions for unsustainable supplier behavior
  14. Uncovering Collaborative Value Creation Patterns and Establishing Corresponding Customer Roles
  15. Firms’ Intentions to Use Nonownership Services
  16. Paying for convenience
  17. Outlet patronage in on-the-go consumption: An analysis of patronage preference drivers for convenience outlets versus traditional retail outlets
  18. Kundenintegration 2.0 – Welche Faktoren beeinflussen die Kundenintegration in transaktionsbasierten Online Communities?
  19. Characteristics of services – a new approach uncovers their value
  20. The burdens of ownership: reasons for preferring renting
  21. Retaining Customers With Shopping Convenience
  22. Wenn der Kunde mehr ist als Käufer und Nutzer — Motive kollaborativer Wertschöpfungsprozesse
  23. Customer Integration—A Key to an Implementation Perspective of Service Provision
  24. Defensive Relationship Marketing: Avoiding Decreasing Sales From Customers in Consumer Goods Mass Markets
  25. A Framework for Supplier Relationship Management (SRM)
  26. Koordinationsinstrumente und deren Einsatzmöglichkeiten bei der interaktiven Dienstleistungserstellung
  27. Innovationspotenziale von Interaktionsepisoden zwischen Kunde und Kundenkontaktmitarbeiter
  28. Neuere Entwicklungen im organisationalen Beschaffungsverhalten
  29. Determinants of the Demand for Healthy Food: Does Stress Suppress Health Orientation in On-the-go Consumption?
  30. Enhancing the Return on Co-Production in Online Communities
  31. Gültigkeit der Charakteristika von Dienstleistungen — eine Frage des Bezugsobjektes