All Stories

  1. 6. Introduction to the food chain

    Article • September 2017, Brill

    Marcus Petz, Dr Rainer Haas

  2. What motivates consumers to buy traditional food products? Evidence from Croatia and Austria using word association and laddering interviews

    Article • British Food Journal, October 2014, Emerald

    Dr Rainer Haas, Mr Florian Brunner, Professor Marija Cerjak

  3. CSR schemes in agribusiness: opening the black box

    Article • British Food Journal, January 2013, Emerald

    Dr Rainer Haas

  4. Gatekeepers' Perceptions of Thai Geographical Indication Products in Europe

    Article • Journal of International Food & Agribusiness Marketing, July 2012, Taylor & Francis

    Dr Rainer Haas, Professor Maurizio Canavari

  5. Will they buy it? The potential for marketing organic vegetables in the food vending sector to strengthen vegetable safety: A choice experiment study in three West African cities

    Article • Food Policy, June 2012, Elsevier

    Dr Rainer Haas

  6. Emerging strategic corporate social responsibility partnership initiatives in agribusiness: the case of the sustainable agriculture initiative

    Article • Journal on Chain and Network Science, January 2012, Wageningen Academic Publishers

    Dr Rainer Haas

  7. Brand familiarity and tasting in conjoint analysis

    Article • British Food Journal, June 2010, Emerald

    Dr Rainer Haas

  8. Looking east looking west

    Article • January 2010, Brill

    Dr Rainer Haas, Professor Maurizio Canavari

  9. Consumer acceptance of wood‐based food additives

    Article • British Food Journal, February 2009, Emerald

    Dr Rainer Haas

  10. Measurement of the importance of trust elements in agrifood chains: an application of the analytic hierarchy process

    Article • Journal on Chain and Network Science, January 2008, Wageningen Academic Publishers

    Dr Rainer Haas

  11. Usability Engineering in der E-Collaboration

    Article • January 2004, Springer Science + Business Media

    Dr Rainer Haas

  12. Kontext der virtuellen Teamarbeit

    Article • January 2004, Springer Science + Business Media

    Dr Rainer Haas

  13. Evaluationsmodelle der Usability-Forschung

    Article • January 2004, Springer Science + Business Media

    Dr Rainer Haas

  14. Die Evolution des Collaborative Commerce

    Article • January 2004, Springer Science + Business Media

    Dr Rainer Haas

  15. Entscheidungsbaum für das Management virtueller Teams

    Article • January 2004, Springer Science + Business Media

    Dr Rainer Haas

  16. Collaborative Commerce — eine Herausforderung an die Marketingdisziplin

    Article • January 2004, Springer Science + Business Media

    Dr Rainer Haas

  17. Komparative Evaluation von Web-Portalen mithilfe des AHP

    Article • January 2004, Springer Science + Business Media

    Dr Rainer Haas

  18. Komparative Evaluation von Collaborationsplattformen mithilfe des AHP

    Article • January 2004, Springer Science + Business Media

    Dr Rainer Haas

  19. Fallstudie: Produktentwicklung unter Einsatz einer Collaborationsplattform

    Article • January 2004, Springer Science + Business Media

    Dr Rainer Haas

  20. Der Analytische Hierarchieprozess — Modellbasis und Auswertungsmethode

    Article • January 2004, Springer Science + Business Media

    Dr Rainer Haas

  21. Theoretische Beiträge der Chain & Network Science

    Article • January 2004, Springer Science + Business Media

    Dr Rainer Haas

  22. The Austrian Country Market: a European case study on marketing regional products and services in a cyber mall

    Article • Journal of Business Research, August 2002, Elsevier

    Dr Rainer Haas

  23. Der Einsatz neuer Informations- und Kommunikationstechnologien in der Marketingausbildung — ein Erfahrungsbericht

    Article • der markt, March 1998, Springer Science + Business Media

    Dr Rainer Haas