All Stories

  1. An exhibitors perspective: factors affecting selection of industrial trade shows in India and the importance of spot sales

    Article • Journal of Business-to-Business Marketing, April 2019, Taylor & Francis

    Dr. Jogendra Nayak

  2. An analysis on the emotional approach to segmentation: A study of yoga tourism

    Article • Journal of Convention & Event Tourism, October 2018, Taylor & Francis

    Dr. Jogendra Nayak, PRAMOD Sharma

  3. Effect of family environment on adolescent compulsive buying: mediating role of self-esteem

    Article • Asia Pacific Journal of Marketing and Logistics, June 2016, Emerald

    Dr. Jogendra Nayak

  4. Swosti Foods: Decoding Distributor Financial Metrics

    Article • Vision The Journal of Business Perspective, June 2016, SAGE Publications

    Dr. Jogendra Nayak

  5. Mediating role of stress between work-family conflict and job satisfaction among the police officials

    Article • Policing An International Journal, November 2015, Emerald

    Dr. Jogendra Nayak

  6. Effectiveness of state incentives for promoting wind energy: A panel data examination

    Article • Frontiers in Energy, September 2015, Springer Science + Business Media

    Deepak Sangroya, Dr. Jogendra Nayak

  7. Destination Personality: Scale Development And Validation

    Article • Journal of Hospitality & Tourism Research, December 2014, SAGE Publications

    Dr. Jogendra Nayak

  8. The measurement & conceptualization of destination personality

    Article • Tourism Management Perspectives, October 2014, Elsevier

    Dr. Jogendra Nayak