All Stories

  1. The Moderating Role of Website Familiarity in the Relationships Between e-Service Quality, e-Satisfaction and e-Loyalty

    Article • Journal of Internet Commerce, September 2019, Taylor & Francis

    PhD Carlos Orus

  2. Integrating virtual reality devices into the body: effects of technological embodiment on customer engagement and behavioral intentions toward the destination

    Article • Journal of Travel & Tourism Marketing, May 2019, Taylor & Francis

    Professor Carlos Flavian, PhD Carlos Orus

  3. Online reviews and motivation to touch in webrooming processes

    Article • Journal of Consumer Behaviour, June 2016, Wiley

    PhD Carlos Orus

  4. THE EFFECTS OF EXTERNAL RECOMMENDATIONS ON CONSUMERS' PURCHASE DECISION IN A MULTICHANNEL SERVICE CONTEXT

    Article • January 2014, Global Alliance of Marketing and Management Associations

    PhD Carlos Orus