All Stories

  1. A market approach to social value co-creation: Findings and implications from “Mageires” the social restaurant

    Article • Marketing Theory, April 2018, SAGE Publications

    Marianna Sigala

  2. Segmenting the Australian organic food consumer market

    Article • Asia Pacific Journal of Marketing and Logistics, January 2018, Emerald

    Dr Parves Sultan, Marianna Sigala

  3. Shareable tourism: tourism marketing in the sharing economy

    Article • Journal of Travel & Tourism Marketing, December 2017, Taylor & Francis

    Marianna Sigala

  4. Customer engagement in a Big Data world

    Article • Journal of Services Marketing, April 2017, Emerald

    Marianna Sigala, Lerzan Aksoy

  5. social entrepreneurship tourism hospitality

    Article • International Journal of Contemporary Hospitality Management, June 2016, Emerald

    Marianna Sigala