Wolfgang Messner
MYRA School of Business
Faculty Member, Business & Management
India
My Publications
Market research in India: does the choice of language cause questionnaire contamination?
Journal of Indian Business Research
June 2017
The contribution of subjective measures to the quantification of social progress
International Journal of Sociology and Social Policy
April 2016
Measuring existent intercultural effectiveness in global teams
International Journal of Managing Projects in Business
January 2015
Effect of organizational culture on employee commitment in the Indian IT services sourc...
Journal of Indian Business Research
May 2013
Making the Compelling Business Case
January 2013
Strategically Organising for Innovation in Global Sourcing
January 2012
Globalization of Professional Services
January 2012
Advancing Intercultural Competencies for Global Collaboration
January 2012
Intelligent IT Offshoring to India
January 2010
Rightshore!
January 2008
Customer Care als Unternehmensstrategie
January 2004
Handlungsfelder bei der Etablierung von Financial Planning als Dienstleistungsangebot
January 2003
Economic and Business Effects of IT Offshoring
Offshoring in India: Opportunities and Risks
Intercultural Aspects of Project Management in India