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All Stories

  1. Food choice in the e-commerce era

    Article • British Food Journal, February 2020, Emerald

    Dr. Ou Wang

  2. Motives for luxury seafood consumption in first-tier cities in China

    Article • Food Quality and Preference, January 2020, Elsevier

    Dr. Ou Wang

  3. Consumer adoption of sustainable shellfish in China: Effects of psychological factors and segmentation

    Article • Journal of Cleaner Production, January 2019, Elsevier

    Dr. Ou Wang

  4. Mapping the value chain of imported shellfish in China

    Article • Marine Policy, January 2019, Elsevier

    Dr. Ou Wang

  5. Consumer adoption of online food shopping in China

    Article • British Food Journal, December 2018, Emerald

    Dr. Ou Wang

  6. Chinese consumers and shellfish: Associations between perception, quality, attitude and consumption

    Article • Food Quality and Preference, June 2018, Elsevier

    Dr. Ou Wang

  7. General image, perceptions and consumer segments of luxury seafood in China

    Article • British Food Journal, May 2018, Emerald

    Ou Wang, Dr. Ou Wang

  8. Chinese consumers and European beer: Associations between attribute importance, socio-demographics, and consumption

    Article • Appetite, January 2017, Elsevier

    Dr. Ou Wang

  9. Perceptions of Chinese traditional food and European food among Chinese consumers

    Article • British Food Journal, December 2016, Emerald

    Mr Ou Wang, Ou Wang, Dr. Ou Wang

  10. European food in mainland China

    Article • British Food Journal, May 2015, Emerald

    Mr Ou Wang, Dr. Ou Wang

  11. Motives for consumer choice of traditional food and European food in mainland China

    Article • Appetite, April 2015, Elsevier

    Mr Ou Wang, Dr. Ou Wang