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  1. Leveraging frugal innovation in micro- and small enterprises at the base of the pyramid in Brazil: an analysis through the lens of dynamic capabilities

    Article • Journal of Entrepreneurship in Emerging Economies, September 2020, Emerald

    Miriam Borchardt

  2. TQM at car dealerships with better sales performance: a multiple case study

    Article • Total Quality Management & Business Excellence, July 2018, Taylor & Francis

    MARCELO DE SOUZA, Miriam Borchardt