All Stories

  1. Tensions within the sales ecosystem: a multi-level examination of the sales-marketing interface

    Article • Journal of Business and Industrial Marketing, October 2020, Emerald

    Dr Michael T Krush

  2. Marketing Dashboard Effects on Market Performance

    Article • European Journal of Marketing, November 2016, Emerald

    Dr Michael T Krush

  3. New Product Development: What Impacts A Strong NPD Capability?

    Article • Marketing Intelligence & Planning, October 2013, Emerald

    Dr Michael T Krush