All Stories

  1. A Traffic Sign manufacturer considers adding excess capacity and digital printing for future growth.

    Article • The CASE Journal, April 2026, Emerald

    Marilyn Helms

  2. Conquering the US market: AJE’s blue ocean strategy in action

    Article • The CASE Journal, October 2024, Emerald

    Marilyn Helms

  3. Measuring employee empowering and ownership under accountability pressure: the case of J&J Industries

    Article • The CASE Journal, June 2023, Emerald

    Marilyn Helms

  4. Key recommendations for improving AoL assessments: A longitudinal analysis of rater bias and reliability in embedded rubric-based measurements

    Article • Journal of Education for Business, July 2019, Taylor & Francis

    Marilyn Helms

  5. Contrasting FOR and WITH factor chains: The case of material supply chains and human factor chains in Guatemalan nongovernmental organizations

    Article • International Journal of Nonprofit and Voluntary Sector Marketing, October 2018, Wiley

    Marilyn Helms

  6. Supply chain management: the elusive concept and definition

    Article • The International Journal of Logistics Management, November 2017, Emerald

    Marilyn Helms

  7. Structuring assignments to improve understanding and presentation skills: Experiential learning in the capstone strategic management team presentation

    Article • Journal of Education for Business, October 2017, Taylor & Francis

    Marilyn Helms

  8. Complementarity merger as a driver of change and growth in higher education

    Article • Journal of Organizational Change Management, February 2017, Emerald

    Marilyn Helms

  9. The service learning projects: stakeholder benefits and potential class topics

    Article • Education + Training, April 2016, Emerald

    Marilyn Helms

  10. A framework for reverse logistics: the case of post-consumer carpet in the US

    Article • International Journal of Commerce and Management, November 2015, Emerald

    Marilyn Helms

  11. Conscientious Consumerism Project in an Undergraduate Quality Management Class

    Article • Decision Sciences Journal of Innovative Education, January 2014, Wiley

    Marilyn Helms