Contact

All Stories

  1. THE POWER OF VISUAL COMMUNICATION IN FASHION TOURISM: DRIVING CONSUMER ENGAGEMENT AND TRAVEL INTENTIONS

    Article • GeoJournal of Tourism and Geosites, June 2026, Asociatia de Geografie

    Manuel Sousa Pereira

  2. How Corporate Social Responsibility Influences Loyalty and Willingness to Pay Through Trust and Attitudes Among Young Consumers

    Article • Administrative Sciences, May 2026, MDPI AG

    Manuel Sousa Pereira

  3. Capital Structure in Small Firms: A Conditional Approach Based on Accounting Variables

    Article • Journal of Risk and Financial Management, April 2026, MDPI AG

    Manuel Sousa Pereira

  4. Strategic Control over Participatory Promise: Campaign Websites as Media Infrastructures in Portugal’s 2026 Presidential Election

    Article • Journalism and Media, April 2026, MDPI AG

    Manuel Sousa Pereira

  5. Driving Sustainable Consumption in the Digital Age: Perceived Authenticity in Brand Activism, Consumer Trust, and Behavioral Intentions

    Article • Sustainability, April 2026, MDPI AG

    Manuel Sousa Pereira

  6. Smart and Sustainable Tourism in the Azores - The Integration of Technological Practices: A Study of a Hotel Unit in the Region

    Article • International Conference on Tourism Research, April 2026, Academic Conferences and Publishing International - ACPIL

    Manuel Sousa Pereira

  7. Environmental Awareness and E-Waste Management: A Study on Consumer Behavior and Green Marketing Strategies in Luanda

    Article • January 2026, Springer Science + Business Media

    Manuel Sousa Pereira

  8. The Implications of Generative AI on the Co-creation Process in Design and in the Production of Audiovisual Materials

    Article • January 2026, Springer Science + Business Media

    Manuel Sousa Pereira

  9. Nation Branding in a Digital Post-COVID World: The Cases of Portugal and Brazil

    Article • October 2025, Springer Science + Business Media

    Manuel Sousa Pereira

  10. Sustainable Consumption Intentions Among Portuguese University Students: A Multidimensional Perspective

    Article • Sustainability, August 2025, MDPI AG

    Manuel Sousa Pereira

  11. THE RELATIONSHIP BETWEEN INVESTMENT IN INNOVATION AND FINANCIAL SUSTAINABILITY: AN EMPIRICAL STUDY OF COMPANIES IN THE IBERIAN PENINSULA

    Article • GeoJournal of Tourism and Geosites, June 2025, Asociatia de Geografie

    Manuel Sousa Pereira

  12. Social Networks

    Article • April 2025, IGI Global

    Manuel Sousa Pereira

  13. Marketing Plan and Territorial Management

    Article • February 2025, IGI Global

    Manuel Sousa Pereira

  14. Exploring the Dimensions of Academic Human Capital: Insights into Enhancing Higher Education Environments in Egypt

    Article • Social Sciences, January 2025, MDPI AG

    Manuel Sousa Pereira

  15. TRANSFORMATIONS OF THE REVOLUTION 4.0: ORGANIZATIONAL PSYCHOLOGY IN THE ERA OF ROBOTIZATION AND ARTIFICIAL INTELLIGENCE

    Article • January 2025, Seven Events

    Manuel Sousa Pereira

  16. Brazilians’ Acceptance of Multi-attribute Reverse Auction Model for B2C E-Commerce

    Article • January 2025, Springer Science + Business Media

    Manuel Sousa Pereira

  17. The Relevance and Pertinence of Creativity and Innovation in the Design of Creative Processes

    Article • December 2024, Springer Science + Business Media

    Manuel Sousa Pereira

  18. The Influence of Digital Influencers on Generation Y’s Adoption of Fintech Banking Services in Brazil

    Article • Sustainability, November 2024, MDPI AG

    Manuel Sousa Pereira

  19. REVOLUTIONIZING LUXURY: THE ROLE OF AI AND MACHINE LEARNING IN ENHANCING MARKETING STRATEGIES WITHIN THE TOURISM AND HOSPITALITY LUXURY SECTORS

    Article • GeoJournal of Tourism and Geosites, September 2024, Asociatia de Geografie

    Manuel Sousa Pereira

  20. Brand Communication Management of Startups in Portugal

    Article • European Conference on Innovation and Entrepreneurship, September 2024, Academic Conferences and Publishing International - ACPIL

    Manuel Sousa Pereira

  21. REDEFINING CONSUMER ENGAGEMENT: THE IMPACT OF AI AND MACHINE LEARNING ON MARKETING STRATEGIES IN TOURISM AND HOSPITALITY

    Article • GeoJournal of Tourism and Geosites, June 2024, Asociatia de Geografie

    Manuel Sousa Pereira

  22. The Influence of Social Networks on the Purchasing Behavior of Wine Consumers in Portugal

    Article • European Conference on Social Media, May 2024, Academic Conferences and Publishing International - ACPIL

    Manuel Sousa Pereira

  23. The Impact of Covid-19 on Consumer Behavior in the Food VS Clothing Sectors

    Article • International Conference on Tourism Research, March 2024, Academic Conferences and Publishing International - ACPIL

    Manuel Sousa Pereira

  24. Screening the Digital Landscape: Generation Z Insights into Employee Perceptions of Social Media Use in the Workplace

    Article • European Journal of Management Issues, March 2024, Oles Honchar Dnipropetrovsk National University

    Manuel Sousa Pereira

  25. A EXPRESSÃO DRAMÁTICA NA FORÇA DE VENDAS

    Article • January 2024, South Florida Publishing LLC

    Manuel Sousa Pereira

  26. O NOVO ESPAÇO DO MARKETING DE VENDAS DIRETAS

    Article • January 2024, South Florida Publishing LLC

    Manuel Sousa Pereira

  27. The Digitalization of the Event Industry – Mobile and Internet Applications as a Tool to Improve Event Communication and Experiences: A Case Study of a French Event App Start-Up

    Article • January 2024, Springer Science + Business Media

    Manuel Sousa Pereira

  28. The Influence of In-Store Music on the Consumer’s Shopping Experience

    Article • January 2024, Springer Science + Business Media

    Manuel Sousa Pereira

  29. Attachment Theory and Sense of Place for Visitors to Kazbegi National Park

    Article • January 2024, Springer Science + Business Media

    Manuel Sousa Pereira

  30. The perception of handicapped parking: A preliminary statistical analysis

    Article • January 2024, American Institute of Physics

    Manuel Sousa Pereira

  31. Brand Communication Management of Startups in Portugal

    Article • January 2024, Springer Science + Business Media

    Manuel Sousa Pereira

  32. From Personalisation to Satisfaction

    Article • December 2023, IGI Global

    Manuel Sousa Pereira

  33. Digital Culture, Knowledge, and Commitment to Digital Transformation and Its Impact on the Competitiveness of Portuguese Organizations

    Article • Administrative Sciences, December 2023, MDPI AG

    Manuel Sousa Pereira

  34. A EXPRESSÃO DRAMÁTICA NA FORÇA DE VENDAS

    Article • December 2023, South Florida Publishing LLC

    Manuel Sousa Pereira

  35. O NOVO ESPAÇO DO MARKETING DE VENDAS DIRETAS

    Article • December 2023, South Florida Publishing LLC

    Manuel Sousa Pereira

  36. Artificial Intelligence in Relational Marketing Practice

    Article • November 2023, IGI Global

    Manuel Sousa Pereira

  37. Leadership: impact on the satisfaction of Public Administration workers in Portugal

    Article • European Conference on Management Leadership and Governance, November 2023, Academic Conferences and Publishing International - ACPIL

    Manuel Sousa Pereira

  38. Entrepreneurship in Natural Cosmetics Distribution Logistics Channels in Brazil - Analysis of the entrepreneurial profile of the cosmetics distributor Bothânico Hair

    Article • European Conference on Innovation and Entrepreneurship, September 2023, Academic Conferences and Publishing International - ACPIL

    Manuel Sousa Pereira

  39. Personal Leadership and Communication Abilities: Impacts on Organizational Performance

    Article • September 2023, IntechOpen

    Manuel Sousa Pereira

  40. Digital Influencers’ Attributes and Perceived Characterizations and Their Impact on Purchase Intentions

    Article • Sustainability, August 2023, MDPI AG

    Manuel Sousa Pereira

  41. Distance Learning and Financial Accounting in Portugal

    Article • June 2023, Institute of Electrical & Electronics Engineers (IEEE)

    Manuel Sousa Pereira

  42. Brazilian consumer behavior in restaurants during the pandemic: practical implications

    Article • International Conference on Tourism Research, May 2023, Academic Conferences and Publishing International - ACPIL

    Manuel Sousa Pereira

  43. The Perception Of Host Communities On The Impact Of Tourism In The Jericoacoara Region (Brazil)

    Article • International Conference on Tourism Research, May 2023, Academic Conferences and Publishing International - ACPIL

    Manuel Sousa Pereira

  44. Emotions and Their Impact on Employee Happiness and Satisfaction in Organizational Performance

    Article • April 2023, IntechOpen

    Manuel Sousa Pereira

  45. Distance Learning of Financial Accounting: Mature Undergraduate Students’ Perceptions

    Article • Administrative Sciences, April 2023, MDPI AG

    Manuel Sousa Pereira

  46. A Study on the Tourist Experiences in the Peneda-Gerês National Park: Impact on Satisfaction, Loyalty and Recommendations

    Article • IBIMA Business Review, January 2023, IBIMA Publishing

    Manuel Sousa Pereira

  47. The Influence of the Image and Photography of E- Commerce Products on the Purchase Decision of Online Consumers

    Article • January 2023, Springer Science + Business Media

    Manuel Sousa Pereira

  48. The Influence of Instagram on Consumer Behavior and Purchase of Home Decor Items in Brazil

    Article • January 2023, Springer Science + Business Media

    Manuel Sousa Pereira

  49. Internet of Everything

    Article • January 2023, Springer Science + Business Media

    Manuel Sousa Pereira

  50. Improve the Traveler’s Experience: Model to Improve the Traveler Experience

    Article • January 2023, Springer Science + Business Media

    Manuel Sousa Pereira

  51. The Brazilian Tourist on International Trips: A Behavioral Analysis

    Article • January 2023, Springer Science + Business Media

    Manuel Sousa Pereira

  52. Attitudes towards Slum Tourism in Mumbai, India: Analysis of Positive and Negative Impacts

    Article • Sustainability, August 2022, MDPI AG

    Manuel Sousa Pereira

  53. Digital Transformation in Organizations and Its Impact on Knowledge Management

    Article • June 2022, IGI Global

    Manuel Sousa Pereira

  54. Discovering the relevance of the personality of the destination brand - a literature review

    Article • Marketing & Tourism Review, June 2022, Marketing and Tourism Review

    Manuel Sousa Pereira

  55. Factors that affect the perception of the tourist destination of Braga

    Article • International Conference on Tourism Research, May 2022, Academic Conferences and Publishing International - ACPIL

    Manuel Sousa Pereira

  56. Understanding the Effect of Social Media Marketing Activities on Football Fans’ Satisfaction and Engagement: A Study of Portuguese 2nd League Professional Football Clubs

    Article • IBIMA Business Review, February 2022, IBIMA Publishing

    Manuel Sousa Pereira

  57. Lean Marketing: Application of the Lean Six Sigma to Marketing – Case Study

    Article • January 2022, Springer Science + Business Media

    Manuel Sousa Pereira

  58. Lean Marketing: Application of the Lean Six Sigma to Marketing – Case Study

    Article • January 2022, Springer Science + Business Media

    Manuel Sousa Pereira

  59. A GESTÃO DE TALENTOS E A SUA RELEVÂNCIA NA ESTRATÉGIA ORGANIZACIONAL - UM ESTUDO QUALITATIVO

    Article • July 2021, Atena Editora

    Manuel Sousa Pereira

  60. The Influence of Sponsorship on Purchase Intent: Oakley Brand Case Study

    Article • January 2021, Springer Science + Business Media

    Manuel Sousa Pereira

  61. Computational Science and Its Applications – ICCSA 2021

    Article • January 2021, Springer Science + Business Media

    Manuel Sousa Pereira, Ana Maria A. C. Rocha

  62. Personal communication and its impact on digital learning

    Article • Sociology International Journal, January 2021, MedCrave Group LLC

    Manuel Sousa Pereira

  63. What if Employees Brought Their Life to Work? The Relation of Life Satisfaction and Work Engagement

    Article • Sustainability, March 2020, MDPI AG

    Manuel Sousa Pereira

  64. Canvas Marketing Plan

    Article • January 2020, IGI Global

    Manuel Sousa Pereira

  65. Handbook of Research on Emerging Technologies for Effective Project Management

    Article • January 2020, IGI Global

    Manuel Sousa Pereira

  66. An Evidence-Based Review of the Relationship between Leadership and Accountability

    Article • November 2019, Academic Conferences and Publishing International - ACPIL

    Manuel Sousa Pereira

  67. A relevância da gestão de talentos e o seu impacto incremental na estratégia organizacional – Um estudo qualitativo

    Article • Media & Jornalismo, November 2018, Coimbra University Press

    Manuel Sousa Pereira

  68. Handbook of Research on Strategic Innovation Management for Improved Competitive Advantage

    Article • January 2018, IGI Global

    Manuel Sousa Pereira

  69. The Importance of Individual Motivations in Organizational Performance - A Quantitative Study

    Article • International Journal of Managerial Studies and Research, January 2016, ARC Publications Pvt Ltd.

    Manuel Sousa Pereira

  70. A comunicação pessoal na dinâmica digital aprendente como contribuição para o planejamento e desenvolvimento

    Article • Revista Brasileira de Planejamento e Desenvolvimento, November 2015, Universidade Tecnologica Federal do Parana (UTFPR)

    Manuel Sousa Pereira

  71. Comunicação estratégica no contexto organizacional

    Article • Revista Internacional de Ciências, November 2014, Universidade de Estado do Rio de Janeiro

    Manuel Sousa Pereira

  72. No title

    Article • Tijdschrift voor Rechtsgeschiedenis / Revue d Histoire du Droit / The Legal History Review, January 1962, Brill

    Manuel Sousa Pereira

  73. The Relevance of Talent Management Efficiency and Its Incremental Impact on Organizational Innovation

    Article • IGI Global

    Manuel Sousa Pereira

  74. Eikon journal on semiotics and culture

    Article • Eikon journal on semiotics and culture, Universidade da Beira Interior

    Manuel Sousa Pereira