All Stories

  1. How brands and consumers can benefit from rivalries

    Article • Journal of Business Research, July 2018, Elsevier

    Johannes Berendt

  2. Rivalry and fan aggression

    Article • European Sport Management Quarterly, February 2018, Taylor & Francis

    Johannes Berendt

  3. The benefits of rivalry.

    Article • European Sport Management Quarterly, August 2016, Taylor & Francis

    Johannes Berendt