All Stories

  1. Forecasting methods and principles: Evidence-based checklists
  2. Predictive validity of evidence-based persuasion principles
  3. Persuasion Principles Index: ready for pretesting advertisements
  4. Evidence surrounding executive compensation
  5. Executive compensation. Reply to Commentators
  6. Forecasting
  7. Persuasive Advertising
  8. Conditions
  9. Creativity
  10. Conclusions
  11. Introduction
  12. Polar Bear Population Forecasts: A Public-Policy Forecasting Audit
  13. Bafflegab Pays
  14. Sales Forecasting
  15. Would Mandatory Attendance Be Effective for Economics Classes?
  16. Teacher Vs. Learner Responsibility in Management Education
  17. Structured Analogies for Forecasting
  18. The Panalba Role Playing Case
  19. Review of: Predicting Presidential Elections and Other Things
  20. Role Conflict: Society's Dilemma with Excellence in Marketing
  21. Answers to Frequently Asked Questions (FAQ) in Forecasting
  22. The Profitability of Winning