All Stories

  1. Navigating between real and virtual spaces: An exploration of the hybrid shopping experience

    Article • Recherche et Applications en Marketing (English Edition), April 2016, SAGE Publications

    Isabelle Collin-Lachaud

  2. Naviguer entre espaces virtuel et reel pour faire ses achats: exploration de lexperience de shopping hybride

    Article • Recherche et Applications en Marketing (French Edition), December 2015, SAGE Publications

    Isabelle Collin-Lachaud