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  1. Rationally trust, but emotionally? The roles of cognitive and affective trust in Laypeople's acceptance of AI for preventive care operations

    Article • Production and Operations Management, June 2022, Wiley

    Assistant Professor Hyeokkoo Eric Kwon

  2. Self-Regulation and External Influence: The Relative Efficacy of Mobile Apps and Offline Channels for Personal Weight Management

    Article • Information Systems Research, June 2022, INFORMS

    Assistant Professor Hyeokkoo Eric Kwon

  3. Impact of customers' digital banking adoption on hidden defection: A combined analytical–empirical approach

    Article • Journal of Operations Management, November 2019, Wiley

    Assistant Professor Hyeokkoo Eric Kwon

  4. Seizing the Commuting Moment: Contextual Targeting Based on Mobile Transportation Apps

    Article • Information Systems Research, March 2019, INFORMS

    Assistant Professor Hyeokkoo Eric Kwon

  5. Platform Structures, Homing Preferences, and Homophilous Propensities in Online Social Networks

    Article • Journal of Management Information Systems, July 2017, Taylor & Francis

    Assistant Professor Hyeokkoo Eric Kwon

  6. Excessive Dependence on Mobile Social Apps: A Rational Addiction Perspective

    Article • Information Systems Research, December 2016, INFORMS

    Assistant Professor Hyeokkoo Eric Kwon, Wonseok Oh

  7. Excessive Dependence on Mobile Social Apps: A Rational Addiction Perspective

    Article • SSRN Electronic Journal, January 2016, Elsevier

    Assistant Professor Hyeokkoo Eric Kwon

  8. The Toll of Patent Trolls: Implications for Innovation

    Article • SSRN Electronic Journal, January 2016, Elsevier

    Assistant Professor Hyeokkoo Eric Kwon