All Stories

  1. The embedding forces of network commitment: An examination of the psychological processes linking advice centrality and susceptibility to social influence

    Article • Organizational Behavior and Human Decision Processes, September 2018, Elsevier

    Hsin-Chen Lin

  2. Culturally Contingent Electronic Word-of-Mouth Signaling and Screening: A Comparative Study of Product Reviews in the United States and Japan

    Article • Journal of International Marketing, June 2018, SAGE Publications

    Hsin-Chen Lin

  3. Using online opinion leaders to promote the hedonic and utilitarian value of products and services

    Article • Business Horizons, February 2018, Elsevier

    Hsin-Chen Lin

  4. An exploration of parental preferences for child care services in Canada

    Article • Services Marketing Quarterly, December 2017, Taylor & Francis

    Hsin-Chen Lin

  5. Taking a global view on brand post popularity: Six social media brand post practices for global markets

    Article • Business Horizons, September 2017, Elsevier

    Hsin-Chen Lin

  6. Exploring justice judgment patterns in Asia: a four country multi-group latent class analysis

    Article • The International Journal of Human Resource Management, February 2017, Taylor & Francis

    Hsin-Chen Lin

  7. How political candidates' use of Facebook relates to the election outcomes

    Article • International Journal of Market Research, January 2017, WARC Limited

    Hsin-Chen Lin