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All Stories

  1. Kingmakers influence on the recruitment, selection and training of traditional leaders

    Article • Journal of Leadership and Governance, February 2025, Global Peer Reviewed Journals

    Dr. Eric Yeboah-Asiamah

  2. Analysis of young banked and unbanked customers' usage, satisfaction, trust and loyalty for mobile money services in Ghana

    Article • International Journal of Business and Systems Research, January 2022, Inderscience Publishers

    Dr. Eric Yeboah-Asiamah

  3. A Socio-Technical View at the Conceptual Design Knowledge Sharing

    Article • July 2018, CAD Solutions, LLC

    Dr. Eric Yeboah-Asiamah

  4. How to prevent customers from leaving using mobile money services.

    Article • Journal of African Business, February 2018, Taylor & Francis

    Dr. Eric Yeboah-Asiamah

  5. Lucky draw sales promotion and customer brand loyalty

    Article • African Journal of Economic and Management Studies, March 2016, Emerald

    Dr. Eric Yeboah-Asiamah

  6. The influence of satisfaction, trust and brand image on customer internal and action loyalty

    Article • International Journal of Business and Emerging Markets, January 2016, Inderscience Publishers

    Dr. Eric Yeboah-Asiamah