Dr Chang-Hyun Jin

  • Kyonggi University
  • Professor, Business & Management
  • Korea, South

My Publications

Predicting the Use of Brand Application Based on a TRAM

  • International Journal of Human-Computer Interaction
  • April 2019

The role of gamification in brand app experience: The moderating effects of the 4Rs of ...

  • Cogent Psychology
  • February 2019

Retrospection and state of sports marketing and sponsorship research in IJSMS from 1999...

  • International Journal of Sports Marketing and Sponsorship
  • November 2017

The effect of psychological capital on start-up intention among young start-up entrepre...

  • Chinese Management Studies
  • November 2017

The Role of Media Usage on Building Social Capital: Multiculturalism in Korea Case

  • African and Asian Studies
  • September 2017

The moderating effect of social capital and cosmopolitanism on marketing capabilities

  • Chinese Management Studies
  • August 2015