All Stories

  1. Beyond the Greenwash: Understanding and Mitigating the Impact of Misleading Native Advertisements from Fossil Fuel Companies

    Article • Environmental Communication, August 2026, Taylor & Francis

    Arunima Krishna

  2. Apprehensive or Motivational Threat? Examining the Effects of Inoculation, Threat Generation, Counterarguing, and Information Processing on Disinformation Belief

    Article • Science Communication, July 2026, SAGE Publications

    Arunima Krishna

  3. Editor’s Essay: Rinse, Repeat, Research!

    Article • Journal of Public Relations Research, January 2026, Taylor & Francis

    Arunima Krishna

  4. Evolving Identities and Engagements: New Frontiers in Public Relations Practice and Scholarship

    Article • Journal of Public Relations Research, November 2025, Taylor & Francis

    Arunima Krishna

  5. Bridging Theory and Practice in Prosocial Communication: Navigating Social Responsibility in a Complex Global Landscape

    Article • Journal of Public Relations Research, August 2025, Taylor & Francis

    Arunima Krishna

  6. Editor’s Essay: Embracing the Future of Public Relations Research

    Article • Journal of Public Relations Research, May 2025, Taylor & Francis

    Arunima Krishna

  7. Predicting Health Misperceptions: The Role of eHealth Literacy and Situational Perceptions

    Article • Health Communication, September 2024, Taylor & Francis

    Arunima Krishna

  8. Missing Voices: Examining How Misinformation-Susceptible Individuals From Underrepresented Communities Engage, Perceive, and Combat Science Misinformation

    Article • Science Communication, December 2023, SAGE Publications

    Arunima Krishna

  9. Relationships and identity fusion: Understanding antecedents of employees' megaphoning behaviours in response to corporate misconduct‐related crises

    Article • Journal of Contingencies and Crisis Management, March 2023, Wiley

    Arunima Krishna

  10. Understanding Australian Voters’ Reactions to Allegations of Political Party Misconduct: The Role of Party Identification

    Article • International Journal of Strategic Communication, December 2022, Taylor & Francis

    Arunima Krishna

  11. Employee-Organization Identity Fusion: Connecting Leadership and Symmetrical Internal Communication to Identity- and Engagement-Related Outcomes

    Article • International Journal of Business Communication, October 2022, SAGE Publications

    Arunima Krishna

  12. Cutting the Bunk: Comparing the Solo and Aggregate Effects of Prebunking and Debunking Covid-19 Vaccine Misinformation

    Article • Science Communication, July 2022, SAGE Publications

    Arunima Krishna

  13. Exploring the dynamics between brand investment, customer investment, brand identification, and brand identity fusion

    Article • Journal of Business Research, December 2021, Elsevier

    Arunima Krishna

  14. ‘I’ll stand by you:’ understanding customers’ moral decoupling processes and supportive behavioral intentions in cases of corporate misconduct

    Article • Journal of Marketing Communications, September 2021, Taylor & Francis

    Arunima Krishna

  15. Lacuna publics: advancing a typology of disinformation-susceptible publics using the motivation-attitude-knowledge framework

    Article • Journal of Public Relations Research, March 2021, Taylor & Francis

    Arunima Krishna

  16. Understanding the differences between climate change deniers and believers’ knowledge, media use, and trust in related information sources

    Article • Public Relations Review, March 2021, Elsevier

    Arunima Krishna

  17. Understanding Customers’ Reactions to Allegations of Corporate Environmental Irresponsibility

    Article • Journalism & Mass Communication Quarterly, October 2020, SAGE Publications

    Arunima Krishna

  18. Understanding President Trump supporters’ behaviors about a political controversy

    Article • Journal of Communication Management, May 2020, Emerald

    Arunima Krishna

  19. Citizens’ political public relations: Unpacking choices, and emergent and deliberate strategies in building trust and relations among groups in conflict

    Article • Public Relations Review, March 2020, Elsevier

    Arunima Krishna

  20. Exploring customers’ situational and word-of-mouth motivations in corporate misconduct

    Article • Public Relations Review, February 2020, Elsevier

    Arunima Krishna

  21. Misinformation About Health: A Review of Health Communication and Misinformation Scholarship

    Article • American Behavioral Scientist, September 2019, SAGE Publications

    Arunima Krishna

  22. Treating Ivanka unfairly

    Article • Corporate Communications An International Journal, August 2019, Emerald

    Arunima Krishna

  23. Beyond Slacktivism: Examining the Entanglement between Social Media Engagement, Empowerment, and Participation in Activism

    Article • International Journal of Strategic Communication, May 2019, Taylor & Francis

    Arunima Krishna

  24. Extending Communication Campaign from Health to Peacebuilding: A Locally Driven Communication Campaign Approach as Part of A Peacebuilding Initiative in Liberia

    Article • Health Communication, April 2019, Taylor & Francis

    Arunima Krishna, Dr. Kai Kuang

  25. Economics or ethics? Exploring the role of CSR expectations in explaining consumers’ perceptions, motivations, and active communication behaviors about corporate misconduct

    Article • Public Relations Review, March 2019, Elsevier

    Arunima Krishna

  26. Winning in the court of public opinion

    Article • Corporate Communications An International Journal, November 2018, Emerald

    Arunima Krishna

  27. Unpacking the Effects of Alleged Gender Discrimination in the Corporate Workplace on Consumers’ Affective Responses and Relational Perceptions

    Article • Communication Research, July 2018, SAGE Publications

    Arunima Krishna

  28. Unpacking Public Sentiment Toward the Government: How Citizens’ Perceptions of Government Communication Strategies Impact Public Engagement, Cynicism, and Communication Behaviors in South Korea

    Article • International Journal of Strategic Communication, March 2018, Taylor & Francis

    Arunima Krishna

  29. Theorizing corporate-community relationships and the role of contextual factors in peacebuilding and beyond

    Article • Journal of Asian Pacific Communication, January 2018, John Benjamins

    Arunima Krishna

  30. Understanding and Diagnosing Antimicrobial Resistance on Social Media: A Yearlong Overview of Data and Analytics

    Article • Health Communication, December 2017, Taylor & Francis

    Dr. Jacob Groshek, Arunima Krishna

  31. Explicating the relationally attentive approach to conducting engaged communication scholarship

    Article • Journal of Applied Communication Research, September 2017, Taylor & Francis

    Arunima Krishna, Dr. Kai Kuang

  32. Communication or action? Strategies fostering ethical organizational conduct and relational outcomes

    Article • Public Relations Review, September 2017, Elsevier

    Arunima Krishna

  33. Victims or conspirators? Understanding a hot-issue public’s online reactions to a victim cluster crisis

    Article • Journal of Communication Management, August 2017, Emerald

    Arunima Krishna

  34. Motivation with misinformation: Conceptualizing lacuna individuals and publics as knowledge-deficient, issue-negative activists

    Article • Journal of Public Relations Research, July 2017, Taylor & Francis

    Arunima Krishna

  35. Poison or Prevention? Understanding the Linkages between Vaccine-Negative Individuals’ Knowledge Deficiency, Motivations, and Active Communication Behaviors

    Article • Health Communication, June 2017, Taylor & Francis

    Arunima Krishna

  36. Bridging strategy versus buffering strategy: enhancing crisis management capability in public management for relational and reputational improvement, and conflict avoidance

    Article • Asian Journal of Communication, April 2017, Taylor & Francis

    Arunima Krishna

  37. Justificatory Information Forefending in Digital Age: Self-Sealing Informational Conviction of Risky Health Behavior

    Article • Health Communication, November 2016, Taylor & Francis

    Arunima Krishna

  38. The Conflict Family: Storytelling as an Activity and a Method for Locally Led, Community-Based Peacebuilding

    Article • Conflict Resolution Quarterly, November 2016, Wiley

    Arunima Krishna

  39. Confessions of an angry employee: The dark side of de-identified “confessions” on Facebook

    Article • Public Relations Review, September 2015, Elsevier

    Arunima Krishna

  40. Bottom-Up Building of an Innovative Organization

    Article • Management Communication Quarterly, August 2014, SAGE Publications

    Arunima Krishna

  41. Publics and Lay Informatics: A Review of the Situational Theory of Problem Solving

    Article • Annals of the International Communication Association, January 2014, Taylor & Francis

    Arunima Krishna

  42. Segmentation of Publics

    Article • SAGE Publications

    Arunima Krishna